This business delivers a niche added value solution comprised of custom-formulated seed and liquid fertiliser products, plus growth regulators. This product solution ultimately improves land utilisation and feed conversion, fundamental elements of farm management.
The founder and current owner have spent the last eight years developing this product proposition and obtaining necessary approvals and rights to market the products. The business comes with very valuable IP accordingly, including PBR Rights (NZ), PVR Rights (Australia), and MPI approvals in the form of EPA and ACVM. Replication of this IP would take a great deal of time and investment.
The owner's focus has been heavily weighted to creating this offering, with much less focus on marketing. Accordingly, the offering has been little more than profitably test-marketed, with revenues of ca $0.75M in FY18. There is an absolute opportunity for a new owner to take the offering to market in a much more strategic and focused manner, with particular attention to leveraging of existing rural sales and distribution channels. Export parcels have proven demand offshore, and distribution options have already been identified.
The business comes with an operational solution in place, including outsourced contract seed growing and in-house fertiliser manufacturing. Currently based in the lower North Island, it can be relocated.
Perfect add-on for an existing rural products marketer, or will work equally well for a marketer/business developer/entrepreneur wishing to take a piece of the massive agricultural market in New Zealand. Knowledge of agronomy would be an advantage.
The Vendor is prepared to entertain expressions of interest for the entire business or different parts of the business - grass seed/liquid fertiliser/growth regulators.
Tangible Assets $400,000 (+ IP and other intangibles by negotiation).
Call Steve Davey - 027 257 6856 or Gerard Dunne - 027 220 8277 today to find out more.
Expressions of Interest.